Software Developer - Marketing Automation
Lincoln, Nebraska, USA
Our web systems and marketing development team mainly focuses on the integrations and development of systems and tools to further improve and automate our marketing to buyers, keeping them engaged with our products, and providing relevant content to them that they might be interested in. Some specific areas of focus in this team are marketing automation, website SSO login and registration system, Google Analytics, and banner ads on our websites. In this team you will have an opportunity to improve these systems and implement new features that improve overall user engagement with our sites and drives results to the advertisers on our websites.
Our team works in an agile environment and takes an iterative approach to developing solutions. We also run in a modified scrum framework that fits our SDLC. We utilize in-house developed, easy to use tools for managing the backlog, planning, and day to day work. Our teams are highly collaborative and take a team oriented approach to development.
•Participate in solution design to satisfy a wide range of business needs.
•Analysis and translation of business requirements into technical requirements for development, and creation of design documents and technical specifications.
•Adhere to best practices and standards in the areas of development, technology, and security.
•Provide post-implementation support, including, but not limited to, monitoring application performance and debugging existing code.
•Keep up with advancements and changes in technology and develop an understanding of how new technologies can be leveraged to provide business solutions.
•Projects may include development of new products and new features or maintenance of existing software using agile practices as part of a collaborative and open environment.
•Assume other duties as assigned.
•Google Analytics knowledge
•Experience with Google Ad Manager (Formerly Doubleclick) or other ad networks
•Experience with any email marketing or marketing automation tools such as constant contact, mailchimp, hubspot, sendgrid, iterable, marketo, etc.
•Website and API development using the Microsoft stack (C#/VB, ASP.NET, MS-SQL, IIS, Windows Server, .NET Framework, .NET Core).
•Strong relational database knowledge.
•MS-SQL Server Knowledge and experience (Scripting, Indices, Views, Stored Procedures).
•Ability to perform effectively in a team-oriented environment.
•Ability to quickly learn new technologies. We regularly use and explore new technologies to efficiently solve our technical problems.
•Strong analytical skills to determine effective approaches to business solutions.
•Understanding of best practices and methods to integrate applications within the organization and with external partners.
•Strong knowledge of the full software development life cycle, with exposure to agile or iterative approaches to delivery preferred.
•TFS and TFVC